June 6, 2025

Holiday Lets: A Profitable Investment for Landlords in 2025

As the property market continues to evolve, landlords are increasingly turning to holiday lets as a high-income investment with flexible pricing and strong demand. Whether you’re looking for a new revenue stream or expanding your portfolio, holiday lets offer unique advantages compared to traditional buy to lets.

Higher Returns Mean Greater Potential for Your Clients

One of the biggest benefits of holiday lets is their ability to generate significantly higher returns than standard buy to let properties. A well-managed holiday let in a desirable location, such as Cornwall or the Cotswolds, can earn up to 30% more per year than a traditional buy to let. Seasonal price adjustments, premium rates during peak seasons, and short-term bookings allow landlords to maximize their earnings.

Flexible Pricing Strategies Appeal to Investors

Unlike long-term rental agreements, holiday lets allow owners to set their own pricing strategy. Rates can be adjusted to reflect market demand, while discounts or incentives can help maintain bookings during quieter months. This flexibility means landlords can optimise their rental income throughout the year rather than being locked into a fixed rental agreement.

Help Clients Tap into a Resilient Holiday Let Market

The UK holiday let market remains resilient despite economic shifts. Travelers are prioritising unique, comfortable stays, countryside cottages, and premium coastal accommodations. Landlords who invest in guest experience, sustainability, and smart pricing strategies are well-positioned for long-term success.

Keystone’s Holiday Let Criteria Brokers Should Know

If you’re considering expanding your property portfolio, holiday lets present a fantastic opportunity for flexibility and high returns. Investing wisely in prime locations and adapting to market trends can ensure strong profits and a rewarding rental venture.
At Keystone, we have an array of criteria for holiday lets, so it is likely we will have a solution for your clients:

🏠 Up to 75% LTV
🏠 Minimum income of £25k per annum (excluding the rental income from this holiday let)
🏠 Must own one buy to let property or two holiday lets
🏠 Short term lets acceptable (less than 6 months)

To explore the range further how we can help your clients visit the holiday lets page on our website.

About Keystone Property Finance

Keystone Property Finance is a specialist Buy-To-Let lender that works closely with commercial finance brokers to place both standard and complex cases. With flexible criteria and expert underwriting, they support clients borrowing personally or through SPVs, trading limited companies, and LLPs. 

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About Fiducia Commercial Network

Fiducia Commercial Network is a commercial finance ‘Appointed Representative’ network created to allow independent firms to provide commercial property finance and trading business finance options to their existing client base and network.

Joining the network provides opportunities for professional brokers to offer a full range of commercial finance solutions by acting as an Appointed Representative (AR) with the full support of the Fiducia Commercial Network team.

The Fiducia Commercial Network membership includes FCA authorisation and reporting, PI insurance, and NACFB membership, plus business, compliance, finance, system, and admin support from a company with over 20 years’ experience in commercial finance.

If you’d like to discuss joining Fiducia Commercial Network or you’d like to apply to become an Appointed Representative…

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To discuss Fiducia Commercial Network or to apply to become an Appointed Representative email the team via by clicking this link.

For all media and marketing enquiries contact –  pr@fiduciagroup.co.uk